To meet the growing demand for Skechers products, local distributor Brand-Folio South Africa is expanding its reach by opening a second office and showroom in Cape Town.
The Cape Town office is conveniently located in the M5 business park, highly visible from the M5 highway. It is currently being renovated to reflect the brand identity and values, explains Yusuf Vadi, brand manager, Skechers South Africa. The showroom, for example, will be big enough to showcase more than 3 000 styles from the Skechers lifestyle and performance range. The building will also house a flagship retail store.
“Skechers has become one of the most trusted brands in the region,” says Vadi. “We have a growing customer base in South Africa, and after Johannesburg, the next best destination for our showroom is definitely Cape Town. The new office and showroom will widen our reach and will give our retailers more location options to view our range.”
The showroom is scheduled to be opened by the end of October and Western Cape retailers can contact Vadi on firstname.lastname@example.org for information about range presentations and to make appointments.