After a decade with adidas, Luis Suarez this week signed a PUMA boot deal worth £1-m a year. He now wears the Future 2.1 boots in a bright orange, which features the Netfit technology for a customisable fit.
Discussions between the Barcelona and Uruguay soccer player and adidas had stalled and he even recently played friendlies in blacked out boots (not showing branding), showing he had a problem with his then-sponsors.
Suarez is the first major Barcelona soccer player to be sponsored by PUMA (the club itself is sponsored by Nike). PUMA sponsors Uruguay, for which Suarez plays on a national level.
The new sponsorship was announced by Suarez on his Twitter page via a Wild West themed cartoon, depicting him as a cowboy entering a saloon where other PUMA players are patrons. Players such as Olivier Giroud, Gianluigi Buffon, Antoine Griezmann, Sergio Aguero and Giorgio Chiellini make an appearance.