An inflatable rash vest, a portable fitness station and attachable electrodes that promote muscle training are among the winners of the 2019 ISPO Brandnew awards that will be on display in the ISPO Brandnew Village at ISPO Munich from February 6-9, 2019. This year there were more than 400 entries in this annual competition for the most innovative new products from start-ups.
“We had extremely good submissions this year: the decision ultimately came down to small details in the design, function or presentation,” says David Badalec, who is responsible for ISPO Brandnew. “Along with a cohesive overall concept, the marketability of the product is always a determining factor.”
The overall winner was a concept for the mass manufacturing of alpine skis, but the winners in the Apparel, Fitness, Hardware Summer, and Wearables categories will have more relevance for our market.
A functional shirt suitable for water sports that is combined with a lifesaving function is the apparel winner (see above). “In an emergency, the integrated carbon dioxide cartridge is activated via a ripcord, which then inflates air chambers in the shirt’s chest and shoulder areas. It buoys the wearer and can thus save lives,” the Australian manufacturer, Hero Water Wear, explains. Other features include integrated SPF 50 protection against sunburn and a comfortable fit made possible by the flat seams and polyster-lycra fabric blend.
A portable fitness station from YoRoller in Austria (above) won the fitness category. It is aimed at indoor and outdoor strength training, and an adapter makes it easy to mount it on poles, handrails or trees. “Based on the flywheel energy concept, the YoRoller works like a horizontal yo-yo that responds to the movement of the user and converts the rotational energy accordingly,” they explain. The athlete’s energy is used and converted without the need for additional weight.
French company Inobo’s fully customizable kitesurfing board was chosen as the summer hardware winner (above). The novel combination of a carbon exoskeleton, which ensures that the board remains stable, and an additional interchangeable deck pad impressed the jury. The expanded deck module can be changed at the surfing spot, depending on the skill level of the surfer, his or her preferences and the prevailing weather conditions. The decks are available in different designs, colours and sizes.
Electrostimulation (EMS) control elements that can be attached to clothing to promote muscle training (above), won the wearables category. Developed by diPulse from Sweden, the carbon-based elements are attached without wires or electrodes to stimulate particular muscle areas during a training session. “In addition, an integrated virtual trainer can access the data in real time and give the athlete active feedback,” the company says.