Starting July 2020, PUMA will be the official kit supplier to PSV Eindhoven. The Dutch soccer club has won the European Cup and UEFA Cup, 24 league titles and nine domestic cups. PUMA has also created an eye-catching SPARK pack, featuring its FUTURE 5.1 and ONE 20.1 soccer boots, which will be worn by several top class soccer players from different clubs.
“PSV Eindhoven is one of the most proud and prestigious clubs in Europe, with an incredible football history,” says Johan Adamsson, Director of Sports Marketing & Sports Licensing at PUMA. “We are truly excited to partner with such an illustrious, well-supported club as they strive for continuous success on the pitch.”
The club’s motto is Unity is Strength and, appropriately, PUMA and PSV Eindhoven’s partnership builds on the shared values of innovation and cooperation.
PSV Eindhoven also embraces PUMA’s motto (Forever Faster), says Frans Janssen, PSV Commercial Director. “PUMA and PSV share the will to be better every day, that ambition is the foundation of this partnership.”
SPARK pack is electrifying
“It all starts with a SPARK, that is how players become champions,” says Pep Guardiola, Manchester City’s coach. “They are the players that can change a game in an instant, they are the players who are redefining the game. The PUMA SPARK pack is for the players who want to BE THE SPARK”.
The pack consists of PUMA’s FUTURE 5.1 in Ultra Yellow/Black and ONE 20.1 (Ultra Yellow/Black Orange Alert) soccer boots.
FUTURE 5.1 is inspired by the most dynamic players, says PUMA. “Incorporating adaptable NETFIT support into a fully knitted upper, the FUTURE reacts with the movement of the foot, enhancing both fit and stability, placing agility at the centre of its design.”
It will be worn by Antoine Griezmann, Luis Suárez, Dzsenifer Marozsán and Marco Reus.
Sergio Agüero, Nikita Parris, Axel Witsel and Eugénie Le Sommer will wear the ONE 20.1, which is “crafted for precise touch, deadly accuracy and instinctual finishing, the PUMA ONE 20.1 combines the lightweight stabilizing properties of SPRINTWEB with premium K-Leather to create the complete balance of speed, touch and support”.